Chapter 4 of the textbook talks about how instruction is “a core
reference service function” (page 98). It is not about just giving patrons the information
they are seeking, but teaching them how to look and find information for
themselves. I’ve always found reference instruction in my classes to be
helpful, but I know that it can be a very frustrating and sometimes unrewarding
job. A lot of people don’t want to learn how to do it, they want someone to do
the work for them. Come to think of it, this is actually a second reason why I don’t
want to be a reference librarian. Not just because you have to act like a
teacher (in reality, all librarians are teachers in some way), and have to get
up in front of an audience, which I hate, but a lot of people don’t appreciate
what you do, and/or don’t see the real benefit of what you are doing.
I had a chat the other day and I could not find a single thing to help
them. I was very frustrated. My coworker told me not to worry because based on
what the patron said, she doesn’t think that the student had even begun to look
for their topic, and just wanted information immediately. This is what librarians
have to be careful about; they can provide info but they also need to make sure
that there was some kind of teaching lesson done at the same time. My librarian
coworkers are very good at doing this. Sometimes they come out right away and
teach the patron how they found the information, whereas other times they do it
in an unobvious way, that sometimes makes me wonder if the student understood
the librarian, because sometimes the librarian hides it in the way they say
something. They’re not necessarily snarky about it, but it’s a quip, which I always
find funny, because I catch them. I doubt that all patrons catch it. You also
have to be very careful when talking to the librarians because they love to
teach and some of them will go on and on teaching you things. It’s great
because they are a fountain of information, but not when it’s taking a lot of
time and either one has to be somewhere soon or there are others waiting in
line to talk to the librarian.
A very interesting thing the chapter talks about is the types of instructional
models in libraries, which are library orientation, library instruction,
bibliographic instruction, and information literacy instruction (pages 100-107).
I never really thought about there being different types of instruction, but now
reading about these types, I know exactly what the book is talking about. What
is really interesting is that not just the librarians do the library
orientation model. Our admissions department does this. They always give a tour
of the library to people who are interested in coming to the university for school,
and/or they do it during orientation. Unfortunately, I always hear the student
volunteers say incorrect information and I have to stop myself from correcting
them and embarrassing them in front of the tour group. I’ve had the other types
of instruction models in my history classes: library, bibliographic, and information
literacy. I can see how the last three are different from each other, but to me
it seems like they are easily wrapped up together. To be able to teach people
about bibliographic and information literacy, they first need to know how to use
the library’s tools and resources (which is library instruction) to find the bibliographic
information (which is “more conceptual approaches to teaching information seeking
and use” page 101). Bibliographic info is about teaching the skills necessary in
order to be able to find sources and use online searching. Information literacy
instruction goes one step further in that it “emphasizes a wider range of information
sources than traditional library resources” (page 102). It is not just about
finding and using the info that you found, but also being able to evaluate it. Evaluation
is very important when one can’t find information in credible sources, but
instead has to move to the internet and do a general search. One needs to know
which website results are credible and which ones are not.
Chapter 8 of the textbook is about evaluation and assessment of reference
services. Librarians love evaluation and assessments. There is not a day that
goes by that librarians aren’t doing some kind of evaluation and/or assessment.
This is because libraries are always very self-aware of their services and
therefore are constantly trying to improve them and provide the patrons with
what they want if it is in their power to do so (and if the requests are reasonable,
since some people expect and demand what they want to be handed to them on a
silver platter). The textbook says that “evaluation and assessment are both
linked to accountability, or the process of providing stakeholders with evidence
of quality, improvement, and progress toward mission and goals” (page 212). I
going to deviate slightly from reference services because evaluation and
assessment isn’t just in the world of reference services, but is also important
to circulation services and to the library as a whole. A great example for the
library as a whole in regards to providing stakeholders with evidence is something
that my library did a couple of years ago. We not only stayed open till 2am
Mondays-Thursdays by request of the university’s student government, but we
also took constant stats AND did surveys to prove to student government that
staying open till 2am was not viable. Hourly patron counts showed the number of
users in the library, and if the user count was not nonexistent, there still
wasn’t enough people in the library to be worthy of having the lights on (I think
it costs $150 an hour to have the lights on in the library; this was a couple
of years ago so I’m sure the cost has gone up since then). Furthermore, the
majority of the surveys showed that students did not want to be at the library
past a certain hour because of the library’s location (which was the second
most dangerous city in the country for years, it’s now gone up the list a
little bit, YAY!). With the surveys and the hourly patron counts, we aptly
demonstrated to student government that 2am was not going to work out. Of
course, I think all of this could have easily been avoided by telling student government
“no” in the first place without all of this proof. This is because student government
for some odd reason (people not checking their facts most like) thought that
the library closed at 10pm every night, which in reality we had been closing at
midnight for years, and thought that we should be open until 2am (why they jumped
past midnight, I’ll never know. Maybe that was the library’s decision). But
anyways, we nipped that in the butt with evaluations and assessments. We do stay
open till 2am during finals, and that has been very helpful to students and we
do a 24/7 week too (which the numbers have been dropping since then; probably due
to lack of advertisement on student government’s part). The best thing about the
2am surveys and stats is that it shows those who think we should be open 24/7
that that’s not viable either (the 24/7 people usually are talkers not doers;
they only want us to be open 24/7 when they need it, which is like almost
never).
One way in which reference librarians evaluate and assess their services
is through the use of tracking stats that “can evaluate the effectiveness and quality
of their services and resources as well as the satisfaction level of users”
(page 212). The reference librarians at my work record every single transaction
that they have, whether it was a reference question, or one for the circulation
desk, or ITS, or about directions, hours, anything. They don’t just record what
the reference transaction was about, but also record where it took place
(reference desk, in their office, out and about, etc.), how (in person, phone,
chat), and how long it took, and whether they had to refer the question to
another librarian. This semester, we just started doing the exact same thing
for circulation (which people keep forgetting to record). For chats, not only
do the patrons rate the reference transaction, but so do the librarians. This analytics
system is great for retrospection. By looking at the data, the librarians are
then able to see themes and patterns that keep arising and can then change the
way they do things or the way something is presented on the website or
something. For example, if some issue keeps showing up, then the librarians
will create a frequently asked question that goes on the website to address the
problem. Then that way they won’t keep getting people asking them about the
issue, whether it is in person or through email or chat.
Reference librarians also use the data to see if they need improvement in
some area and then they will have a meeting among the librarians to have someone
teach the others about something in the field in which they are responsible
for. I, along with the students who have recently been thrown onto the
reference desk, were just invited to attend a meeting on Friday. It is about
nursing resources. And now the librarians think they will do this every Friday,
which will immensely help me since I’m not aware of a lot of the resources that
the library has (which is always a problem during the weekend when there is no veteran
reference librarian).
Evaluation and assessment of reference (or any type of library) services
is a lot of work, but can also be fun. It is very crucial to the field of
library science, so future librarians are going to have to learn to love and
live with it.
Thanks for sharing your work experience example. The book to me didn't highlight any clear real world example for me but hearing your experience was very helpful. You and your coworkers sought to better serve the students by remaining open later and you also better served them by taking the time to make sure that resources were being spent correctly. Your library hopefully reallocated those funds to help the library or university thus benefiting the students! I salute you!
ReplyDeleteI agree with Sarah, thanks for sharing this example of evaluation data being used as a policy tool. I think it was clever of your library to experiment in good faith with the later hours but meanwhile track use, suspecting it wouldn't justify itself. This seems much more persuasive than digging their heels in against the student government's request, and shows a somewhat different application of service evaluation than most of the ones in the textbook, which focused more on internal improvements and sharing positive impacts with stakeholders.
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